Meet the Team

William Andrew Reid MBE

Co-Founder

Former Corporal with the Yorkshire Regiment. He is a triple amputee and active charity fund raiser. Honorary Colonel of the Merseyside Cadet Force and recently awarded an MBE by HM Queen.

John F Tabern MSc

Co-Founder & CEO

A local businessman with many years’ experience in industry and commerce. Ex-Foster Carer. Chairman of the Town Deal Board, Chairman of the Cannington Shaw Preservation Trust CIC and Board member at the World of Glass.

Charlie Eke

Executive Officer

Charlie is a highly motivated, passionate Marketing and Events professional, with over 15 years experience in the Media and Entertainment industry. She has planned and executed regular high profile industry events, including thought leadership seminars, conferences, digital training days and international awards ceremonies.

Moving into the charity sector seemed like the right progression, and Charlie is extremely passionate about working for the Foundation and everything is stands for. Being in recovery herself, Charlie can identify and empathise with our client base and knows from lived experience, how much courage it takes to ask for help.

Phil Parr

Lead Mental Health Counsellor

Phil is a Qualified Counsellor, Clinical Hypnotherapist and Mental Health worker. Philip has 15 years experience working within a wide range of areas including one of Merseyside’s highest and securest hospitals where he provided one-to-one and group support. He has worked for several addictions teams facilitating group work and one-to-one counselling. Phil empowers others to lead a drug free life and supports people with issues including Depression, Anxiety and P.T.S.D. He has worked for Children and Mental Health Services (C.A.M.H.S.), supporting young people to become the best version of themselves and to overcome trauma. Philip has, on numerous occasions advocated for young people, adults and families who are in crisis. Philip is a conscientious and compassionate individual who has a genuine desire to help others.